About Us

We are a premier research and consulting firm with an experienced research team; the lead researcher has more than 15 years of experience in market research and worked in more than 15 countries in sub-Saharan Africa carrying out opinion polling, and social and market surveys for various institutions. The lead researcher is backed up by a team of experienced research assistants with immense knowledge of the local market.
We have experience in public health, education, the financial sector (including insurance, banking, mobile money, and savings groups; agriculture, and social and opinion polling.
Elite Africa Research offers tailor-made solutions based on consumer and public needs.
We go beyond data and provide insights and strategies to help our clients build strong brands.


Our mission is to provide research evidence to our clients that is result-oriented and actionable.


To be the preferred research service provider in Zambia and beyond.


Elite Africa Research is built on respect, integrity, value for money and quality. We deliver quality data and actionable results.

Where We Have Worked